Dissecting the Way You Search

FYI: So the year of the Golden Pig has just started in China, making this the luckiest year in 60 years to have a baby for the Chinese. What does this have to do with us? Well…it adds a whole lot more Chinese babies to the coming search boom. So while are sample set is small we would like to know a little bit about how you search =)

This week’s topic takes us to explore the way you search.

Dissecting the Way You Search

Have you ever asked yourself the following questions?
What search engine do you use? Why?
Who are you (demographic wise)?
What were you looking for?
Do you use more then one search engine?

What search engine do you use?Why?Google: Well because when I am looking for academic information or published papers Google seems to pull me the most relevant results
Yahoo: Well when I am looking for local information I tend to use Yahoo because it points me to local topic destinations like Citysearch and Yellow Pages and other relevant information. They also have a map with providers in each location.
MSN: Don’t use it.

Who are you (demographic wise)?The above search result inquiries come from a Male, early 30s, Marketing Professional.
What were you looking for?

Information relevant to what I wanted to know at the time.

Do you use more then one search engine?
It depends what I am looking for, I don’t always search the same destination.


ASK YOURSELF THESE QUESTIONS, we are anticipating your replies:

What search engine do you use?
Who are you (demographic wise)?
What were you looking for?
Do you use more then one search engine?

Thank You,Zach Hoffman
www.SEO.cc – Online Marketing Agency
www.DentistryWebsites.com – Bringing Your Practice Online
www.DentistSeminars.com – Dental Online Marketing Seminars
Zach@SEO.cc
Dial Up: 954-763-1130

Topic for ACEsthetics Group Meeting in March

Major Marketing Paradigm Shift of Our Time: Internet Marketing

The Internet has become today’s mass form of communication. By definition every major shift in marketing has occurred by changing the way we communicate. Modern day communications and marketing began with delivered mail, followed by the radio, which progressed into television, and has evolved into the medium that marries all media: The Internet. There has never been a more rapidly adaptable form of communication.

We will discuss different avenues to grow and expand your marketing reach by leveraging the power of the Internet. An Internet presence goes beyond your website, and lives on by your use of it as a channel to communicate with your target audience. Your potential reach into the Internet economy is extremely expansive. Through our course you will learn how to capitalize on your traditional forms of media and turn them into an interactive manipulating force on the Internet.