Thursday, March 12, 2009

SEO.cc Sponsored SFIMA Search Event

Tonight we sponsored the SFIMA - South Florida Interactive Marketing Agency - monthly event. It was a great event and brought out many people in the local South Florida business world to learn how to utilize search to increase their business'.

The lineup included speakers from four major companies involved in the search marketing business including:
Jay Berkowitz from 10 Golden Rules
Zach Hoffman from SEO.cc
Lindsey Kammandel from BeyondROI
Kim Presser from SLI Systems.

Jay Berkowitz from 10 Golden Rules covered social marketing through mediums like Twitter.
Zach Hoffman from SEO.cc covered sponsored search strategies including Campaign Day Parting and Search Query Keyword Discovery.
Lindsey Kammandel from BeyondROI covered long tail keywords and ad copy calls to action to turn searchers into buyers.
Kim Presser from SLI Systems spoke about how smart search on your website can increase user participation and results.

It was an awesome event and a lot of people in the community came out. Thank you SFIMA for creating these educational opportunities for the local internet marketing space.

Zach Hoffman

4 comments:

Unknown said...

It was a great event Zach. Kudos to Moderator Taigh White who did a great job and the SFIMA team!
Jay Berkowitz
Ten Golden Rules

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