AOL, Intel Launch PC-to-TV Programming

by Jason Lee Miller
Staff Writer WebProNews
Published: 2006-09-18

AOL and Intel launched an on-demand video service for Intel Viiv-based PCs. The joint effort provides AOL Video's online library of movies, TV shows, music videos, concerts, and sports videos, viewable on large-screen televisions.


Much of the programming from the PC to TV screen is free to consumers with a large number of videos available in DVD quality via AOL's Hi-Q format.

The service offers 45 channels of on-demand video programming featuring original, licensed and branded content; downloadable movies; AOL's video search index. The user interface offers menu choices to search the entire video library, browse a video category, or choose from AOL's recommended viewing list via remote control.

"We are very excited to launch our 10-foot AOL Video service with Intel and make what we believe to be the best online video experience on the Web available to consumers on the next generation of PCs and TVs," said Kevin Conroy, Executive Vice President, AOL.

"AOL Video on Intel Viiv technology-based PCs combines the best premium Web video experience with the best media PC platform to deliver a whole new experience that will forever change how consumers use their TVs," said Kevin Corbett, vice president of Intel's Digital Home Group and general manager of the company's Content Services Group.

Viiv-based PCs will also include AOL Radio, featuring XM Satellite Radio, and AOL Pictures, a free online digital photo service. In the future, AOL will include Music Now, the company's online digital music store and subscription service.

AOL set up a new site called Digital Lifestyle Web site, designed to educate consumers about digital media consumption in the home and on the go for devices and technology platforms related to video, music, photos and home networking. The Digital Lifestyle Web site has articles and video clips from consumer technology experts, online classes, and buying guides for technology products.

The site also features an Intel-sponsored multimedia blog called "My Plugged In Life," focusing on user-generated content.

Reposted by Zach Hoffman - Online Marketing Agency - 954-763-1130